
The importance of maps (Google or Apple or Bing Maps)
In this edition of our blog, we would like to highlight the importance of maps, the digital ones that are. Bing or Google or Apple, whichever it is, you want your entity or business to be on them.
And here is a little tip: If done right, you can increase the probability of your location to be displayed at the top of each map search. Imagine if you were a cupcake shop and always turned up in the results when people search for "dessert shop" or "cupcakes". Now that would be g